20+ Training & Development Goal Examples for L&D - Cognota (2023)

Training and development are critical components of any organization’s success. With rapidly evolving industries and markets, keeping up with the latest trends, technologies, and best practices is essential.

Organizations that invest in training and development programs for their employees see better employee retention rates, improved performance, and increased profitability. But to achieve these results, L&D teams need to carefully set goals that set themselves, the learners, and the organization up for success.

In this post, you’ll find some training and development goals examples at all levels of the strategic planning and learning deployment phases to align all your efforts and produce business impact.

• Training goals and business performance
• Training goals at the course level
• Professional development goals

Examples of training goals as they relate to overall business performance

When developing training programs, it’s essential to keep in mind the overall business goals and objectives. L&D can be led by business partners to understand the strategic goals and target their training needs to support. But here are some examples of training goals that align with improving overall business performance:

Increase productivity

• To provide employees with training that enhances their skills and abilities, making them more productive in their roles.
• To teach employees time management techniques that can help them work more efficiently and effectively.
• To provide employees with training that helps them work more collaboratively and improve teamwork.
• To reduce the number of errors and mistakes in the workplace by providing training that teaches employees how to perform their jobs correctly and safely.

Improve customer satisfaction

• To provide employees with training that enhances their communication and interpersonal skills, allowing them to build better relationships with customers.
• To teach employees how to handle customer complaints effectively and professionally.
• To provide employees with training that enhances their product knowledge and allows them to provide better recommendations and support to customers.
• To ensure that employees are able to deliver high-quality service consistently and meet customer expectations.

Increase sales and revenue

• To provide sales teams with training that enhances their communication and negotiation skills, allowing them to close deals more effectively.
• To teach sales teams how to identify customer needs and pain points, allowing them to provide better solutions and increase sales conversions.
• To provide sales teams with training that enhances their product knowledge and allows them to provide better product recommendations and support to customers.
• To ensure that sales teams are able to deliver high-quality service and maintain strong customer relationships.

Reduce turnover and improve employee retention

• To provide employees with training that enhances their skills and abilities, allowing them to take on new roles and responsibilities within the organization.
• To provide employees with career development opportunities, such as leadership training, that help them grow and advance within the organization.
• To ensure that employees are engaged and motivated by providing training that enhances their job satisfaction and helps them feel valued.
• To provide employees with training that enhances their work-life balance and helps them manage stress and avoid burnout.

Reduce business risk and associated costs

• To provide employees with training that enhances their knowledge and understanding of organizational policies and procedures, reducing the risk of costly legal or financial penalties resulting from noncompliance.
• To provide employees with cybersecurity training that teaches them how to identify and prevent cyber threats, reducing the risk of data breaches and associated costs.
• To provide employees with safety training that teaches them how to identify and prevent workplace hazards, reducing the risk of accidents and associated costs.
• To provide employees with training that teaches them how to handle confidential information, reducing the risk of data leaks or breaches that can damage the company’s reputation and result in legal or financial penalties.

By setting training goals that align with the overall business performance, learning and development professionals can help organizations achieve their objectives and improve their bottom line.

Learning and Development Strategic Goals

Like any function, learning and development will have their own departmental objectives to consider. Through these goals, L&D can ensure better prioritization of training requests and focus on high-impact work that showcases their value:

Improve technical skills

One of the most common training and development goals for employees is to improve their technical skills. In today’s world, technology is continually advancing, and employees must keep up with these changes to remain competitive.

Technical skills include computer literacy, programming languages, and software proficiency. Organizations can provide employees with training on the latest software tools, programming languages, or other technical skills needed for their specific job roles.

For instance, a company can organize a training session for their IT staff to learn about new cybersecurity technologies, such as cloud-based firewalls, data encryption, and multi-factor authentication. This training will enable the IT staff to enhance their technical skills and protect the company’s data and network from cyber-attacks.

Enhance soft skills

Soft skills refer to the non-technical skills that employees require to succeed in their job roles. These include communication skills, teamwork, leadership, time management, and problem-solving skills. Employees with excellent soft skills can build better relationships with their colleagues, communicate effectively with clients, and deliver high-quality work.

Organizations can provide employees with training programs that focus on enhancing their soft skills. For instance, a company can organize a workshop for their sales team to improve their communication skills, negotiation skills, and customer service skills. This training will enable the sales team to interact better with clients, understand their needs, and offer them personalized solutions.

Provide cross-training opportunities

Cross-training refers to the practice of teaching employees how to perform multiple job roles within an organization. Cross-training is an excellent way to develop employees’ skills, enhance their job satisfaction, and increase organizational flexibility. Cross-training also prepares employees for career advancement opportunities and reduces the risk of losing valuable talent due to retirement or resignation.

Organizations can provide cross-training opportunities by creating a job rotation program, where employees switch job roles periodically. For instance, a company can rotate employees between the finance and marketing departments, giving them the opportunity to learn about different aspects of the business. This cross-training will enhance employees’ skills, broaden their perspectives, and improve their problem-solving abilities.

Create leadership development programs

Leadership development programs are designed to prepare employees for leadership roles within an organization. These programs provide employees with the skills, knowledge, and experience needed to lead teams, manage projects, and make strategic decisions. Leadership development programs also help organizations identify and develop their future leaders, reducing the risk of leadership vacancies.

Organizations can create leadership development programs by providing employees with mentorship opportunities, coaching sessions, and training programs on leadership best practices. For instance, a company can organize a leadership development program for their junior managers, providing them with mentorship from senior executives, coaching sessions on project management, and training on strategic decision-making.

Encourage continuous learning, upskilling, and reskilling

Continuous learning refers to the practice of acquiring new knowledge and skills throughout one’s career. Continuous learning is essential for employees to remain relevant and competitive in their job roles. Organizations can encourage continuous learning by providing employees with access to training and development resources, such as online courses, conferences, and workshops.

For instance, a company can provide their employees with access to online courses on industry-specific topics, such as digital marketing or project management. The employees can complete these courses during their free time, enhancing their skills and knowledge. This continuous learning will enable employees to remain up-to-date with the latest industry trends and technologies.

Examples of SMART goals for training and development

SMART is an acronym for Specific, Measurable, Achievable, Relevant, and Time-bound. Here are a few examples of SMART training and development goals:

• Increase sales by 10% in the next quarter by providing sales teams with training on effective negotiation techniques.
• Improve employee retention by 15% in the next year by implementing a leadership development program.
• Reduce customer complaints by 20% in the next six months by providing customer service representatives with training on effective communication and problem-solving skills.
• Increase employee productivity by 5% in the next quarter by providing time management training.
• Improve employee engagement by 10% in the next six months by providing training on work-life balance and stress management techniques.

By setting SMART goals, learning and development professionals can ensure that training and development programs are designed to meet specific objectives and achieve measurable results.

Training and development goals examples at the course level

When designing a new training course, it’s important to establish clear learning objectives that will guide the course content and ensure that learners achieve specific outcomes. Here are some examples of learning objectives or training goals for various types of training courses:

Leadership development training

• To enhance leadership skills and abilities.
• To develop strategies for motivating and engaging employees.
• To increase emotional intelligence and improve communication skills.
• To build effective teams and improve collaboration among team members.
• To develop strategic planning and decision-making skills.

Sales training

• To enhance product knowledge and understanding of customer needs.
• To develop effective communication and negotiation skills.
• To increase confidence and ability to handle objections.
• To improve closing techniques and increase sales conversions.
• To develop relationship-building and customer retention strategies.

Diversity and inclusion training

• To increase awareness and understanding of diversity and inclusion issues.
• To develop skills for communicating and collaborating with diverse colleagues and customers.
• To promote empathy and respect for different perspectives and backgrounds.
• To identify and overcome unconscious biases.
• To develop strategies for promoting diversity and inclusion in the workplace.

Technical training

• To enhance technical skills and knowledge in a specific area.
• To develop proficiency in using specific software or tools.
• To increase understanding of technical concepts and principles.
• To develop problem-solving and troubleshooting skills.
• To prepare for technical certification exams.

Compliance training

• To increase awareness and understanding of regulatory requirements and company policies.
• To develop skills for identifying and reporting compliance violations.
• To promote ethical behavior and decision-making.
• To reduce the risk of compliance-related fines and legal actions.
• To promote a culture of compliance and accountability.

These are just a few examples of learning objectives or training goals that can be established for different types of training courses. By clearly defining these objectives, learning and development professionals can ensure that their courses are effective, relevant, and aligned with the needs of their learners and their organizations.

Providing managers and employees with guidance on developing professional development goals

Developing training goals for professional development is an important aspect of career growth and can help individuals improve their skills, knowledge, and competencies to advance in their careers. Here are some considerations when developing training goals for professional development:

Identify personal and career goals

Before developing training goals, individuals should identify their personal and career goals. This can help them select the training courses and programs that align with their aspirations and interests.

Assess skill gaps

Individuals can assess their current skill set and identify areas where they would like to improve. This can help them select training courses that address their skill gaps and help them achieve their professional development goals.

Seek feedback

Individuals can seek feedback from managers, colleagues, or mentors to identify areas where they can improve and set training goals that align with their feedback.

Choose relevant training programs

Individuals can select training programs that align with their career goals and interests. This can include attending conferences, taking online courses, participating in workshops, or enrolling in formal education programs.

Make sure your training and development goals stay on track

Training and development goals need to be created in partnership with business stakeholders and carefully crafted to ensure your team’s focus is on driving value and impact.

With Cognota’s LearnOps platform, you get a training intake portal to create training request forms and collaborate with business partners to develop training goals and learning objectives. Plus, the training intake portal connects to a project and capacity planning board, design, and shareable insights to demonstrate your team’s impact.

Want to learn more? Get started for free or speak with the Cognota team today.